Three decades have passed since the longest running musical comedy variety show in the country started. As a new decade unfolds, you are bound to witness the rebirth of the show everyone has come to love.
On the 31st installment of Live Ang Istoryang Dinebelop ng Samaskom, more popularly known as Live A.I.D.S., the show’s brand of comedy has adjusted to the constantly evolving interests of the new generation― the millennials.
“The show wants to give the audience sort of an idea of how Live AIDS is going to be in the next years so now it is very timely especially this year that the subject of millenials are gaining interest and popularity,” Live A.I.D.S. 31 director VJ Santos said.
Officially dubbed as “Live A.I.D.S. HA-LOL-AN”, the show will take on the 2016 presidential elections as its main thrust, employing the satirical humor it is best known for. But this year, it has taken on a fresher and hipper angle that is fitting for the millennial generation. The audience can expect hot items from 2015 and 2016.
“Now, as a millennial as well, I want to show to the audience what kind of comedy the younger generation now appreciates and would want to see because now, at the dawn of social media, everything is going digital, so comedy should also follow that track of progress,” director Santos said.
Live A.I.D.S. is the brainchild of the student organization, UP Samahan ng mga Mag-aaral Sa Komunikasyon or UP SAMASKOM. For more than 3 decades now, the organization has continued to mount the show for the loyal and avid viewers it has garnered throughout the years.
“Our goal is really to mentor young writers, young performers so we are really showing them the ropes of how to do Live A.I.D.S.,” Santos said.
Following the huge success of Live A.I.D.S. XXX: Tatlumpung Taong Tawanan last year, the production has realized its full potential to engage the audience in a political discourse amidst the chaotic national elections.
“Over the years, Live A.I.D.S. has a conscious effort on making people reflect on what is really happening, but this year we want to make it stronger. So generally, the show is like a big campaign― it is a big campaign on different aspects of being a Filipino, may it be socially or economically or politically,” according to director Santos.
Catch Live A.I.D.S. HA-LOL-AN 2016 on April 22, 23, and 24 at the Abelardo Hall, College of Music, University of the Philippines, Diliman, Quezon City. For ticket reservations, just go to tinyurl.com/LA31TicketReservation or visit UP SAMASKOM’s Facebook page at facebook.com/upsamaskom. For updates, follow @UPSAMASKOM on Twitter and Instagram.
Our Media Partners: DZUP 1602, Monster RX 93.1, ABS-CBN News Channel, Myx, Jeepney TV, The Philippine Star, Clavel Magazine, WhenInManila.com, MegStreetwear.ph, ClickTheCity.com, Amplify.ph, Astig.ph, Wazzup Pilipinas